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Shrinking Client Lists

T his group of tables is concerned with financial PR advisers. The first table lists the firms by their overall numbers of stock market clients, and this quarter the placings from one to ten are unchanged from August's list. Every firm except Bankside Communications has lost one or more clients - Buchanan, in the lead, is down to 109 clients from 115 in August, Bankside in eighth place has gained one and is up from 51 to 52.

The second 'size' table shows firms ranked by the amount of their clients' total pre-tax profits. While Brunswick holds on to the top spot, its figure is well down from August at £10388.5m compared with £10923.0m last time. Financial Dynamics shows a sharp fall, down to ninth place from second, reflecting a fall from £7690.9m in August to -£1046.6m. Eight of the ten firms show a positive figure.

Fastest growing earnings form the basis for our first 'growth table', where there has been rather more shifting of places. Weber Shandwick/Square Mile has climbed to first place from third in August, with a percentage comfortably up from 5.2% then to 11%. College Hill has risen from fifth to second place and changed its August figure of -1.3% to a positive 9.7%. Whereas there were only four firms with positive figures last quarter, there are only two with negative ones this time.

The fourth table is based on the average increase in clients' earnings per share and again shows an improvement with only one negative figure - there were four in August. The most dramatic change of fortune here is that of Tavistock Communications, which has leapt from ninth place last time, with a figure of -2.5%, to pole position this time round with 14.7%. Second and third places are unchanged, held by College Hill Associates and Weber Shandwick/Square Mile respectively, with figures markedly up from last time.

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