BUCHANAN CEMENTS ITS POSITION, BELL POTTINGER BOUNCES BACK

Buchanan Communications' latest performance shows that its top slot last quarter in the table of most number of stock market clients was no flash in the pan.

Indeed, the firm has cemented its position over the last three months; its net gain this quarter of seven new stock market clients gives it a healthy margin of eleven companies over second placed Financial Dynamics, whose client count has dropped by four over the past three months.

Square Mile BSMG Worldwide retains its third place ahead of Citigate Dewe Rogerson. The only marked change at the bottom end of the table is the re-appearance, at number ten, of Bell Pottinger Financial.   Securing sufficient clients to allow it to reappear in the listings of largest listed company clients is Bell Pottinger's passport to strong showings elsewhere in the adviser rankings. In the other 'size' table, that lists PR firms whose clients report the highest pretax profits, Bell Pottinger re-appears at number three, behind the evergreen Brunswick, who are top dog for yet another quarter, and the ever consistent, second-placed Financial Dynamics.

The rest of the profit table remains unchanged from last quarter. Bell Pottinger also re-appears in the table of clients with the fastest increasing earnings ­ in at number one. Its average increase in listed company client earnings per share of 12.1% is the only performance in double figures, comfortably ahead of second placed Binns & Co Public Relations (7.2%) and third placed College Hill (1.7%).   Hudson Sandler heads the other growth table, that of fastest growing clients, with the only listed companies to post an average increase in pretax profits. A collapse in its clientele's pretax profits drops last quarter's runner up, Square Mile BSMG Worldwide, to lanterne rouge, allowing Buchanan Communications to take over second position this quarter, ahead of Bell Pottinger.


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